There is 2 lenght, 135cm & 145cm.
135cm is enough for most ISO rods.
Yen price is 17000, 135cm around $800 - $900 HKD.
If you don't have any "brand habbit", the design of Daiwa Arrest is better than Shimano, because the body of Shimano rod case is very thick. (Although I am using Shimano, haha)